If you want your brand to make a positive impression, it’s important to ensure that your public relations strategy keeps up with the times. Today, you have more opportunities to tell your story, but you have to stand out from the crowd. Years ago, you may have depended on writing a press release that could capture the interest of a small circle of journalists. Now, you have … [Read more...] about A 5-Minute Guide for Updating Your Public Relations Strategy
Content
Productive Versus Unproductive Thinking
How much of your time do you spend thinking each day during your waking hours? Most likely, at least 99% of the time. But how much of that thinking is productive? There are two basic types of thinking: productive and unproductive. Productive thinking helps motivate us, reach our goals, and create the life we desire. On the other hand, much of the unproductive thinking we do … [Read more...] about Productive Versus Unproductive Thinking
A Short Guide to Understanding Instagram Marketing
What started as a mobile app to share photos has evolved into a diverse social media platform. With over 1 billion users - about 60% of whom use the app daily - Instagram is the perfect platform to grow your audience and build brand awareness. In fact, 83% of users have said they discovered new products or services via Instagram. Do you want to put your brand in front of … [Read more...] about A Short Guide to Understanding Instagram Marketing