With the Internet, reaching potential customers has become easier than ever before. Search engines, social media, podcasts and video gives your company access to a massive market of consumers. One of the best long-term methods to reach that market is through publishing content online. Content published online builds your company’s authority, brand awareness, and sales. By … [Read more...] about How to Boost Your Business With Online Content
Leader
How to Give Negative Feedback in a Positive Way
Negative feedback – it’s never something you look forward to giving as a leader. However, that doesn’t mean you shouldn’t give it. Although it’s difficult to say negative things about your employees’ work, it’s worth remembering that your staff can only thrive if you give them direction. Negative feedback is a method of giving your team members the tools they need to … [Read more...] about How to Give Negative Feedback in a Positive Way
5 Ways for Leaders to Inspire Their Team
There’s a big difference between being a boss and being a leader. Anyone can be a boss, responsible for guiding their team and assigning tasks to different members of staff. But it takes something special to be a true leader. A genuine leader inspires their team and motivates them to accomplish amazing things. Effective leaders get to know their employees, so they can … [Read more...] about 5 Ways for Leaders to Inspire Their Team
Top Delegating Tips for Managers
Delegation is an important component of most leadership roles. If you’re an entrepreneur, when you first start your business, you may need to wear multiple hats yourself, dealing with everything from production to customer service and support. However, as your company evolves, you’ll quickly discover that it pays to have the right team. The trouble is entrepreneurs often … [Read more...] about Top Delegating Tips for Managers
How Leaders Can Give More Effective Feedback
Feedback is one of the most valuable things a business leader can give. Constructive feedback in the workplace helps us to understand what we’re doing right and where we need to improve. When feedback is positive, it acts as a source of inspiration and motivation. We get the reassurance of knowing that we’re taking the right steps towards success. When feedback is … [Read more...] about How Leaders Can Give More Effective Feedback